Wyndham Hotels & Resorts share 2023...

Last year, the company opened 87 hotels and added 9,500 rooms to its portfolio

Wyndham Hotels & Resorts has shared its full-year results for Europe, Middle East, Eurasia and Africa for 2023, reporting impressive gains.

Last year, the company introduced nine brands into new countries, signed 107 franchise agreements, opened 87 hotels and added 9,500 rooms to its portfolio.

Currently, the hotel franchising company comprises 25 brands and 9,200 hotels globally. Inclusive of last year’s additions, the company now has 639 hotels throughout Europe, the Middle East and Africa, representing 88,000 rooms across 15 brands, with a pipeline of more than 150 hotels.

In the Middle East alone, Wyndham has 57 properties representing 11 brands in attractive locations across nine countries.

In 2023, the company expanded its midscale offerings in Saudi Arabia with a new hotel in Al Khobar under the Ramada Encore by Wyndham brand, marking Wyndham’s 14th hotel in the kingdom.

Beyond the GCC region, Wyndham also opened 11 hotels in Türkiye, its fifth largest market globally and a key growth market for the company. With 110 hotels in operation, Wyndham is the largest international hotel company in Türkiye with more than 30 hotels in Istanbul alone.

The company also strengthened its presence in India with six openings while inking a deal for the first-ever Wyndham Grand in Rajasthan. Wyndham currently has nearly 60 hotels across 40 cities in India.

Wyndham franchisees receive the Wyndham Advantage, a combination of marketing and distribution designed to "put owners on the path to success".

Dimitris Manikis, Wyndham Hotels & Resorts president EMEA, said: "Inclusive of more than US$275 million in technology investments over the past five years, owners have access to best-in-class technology from industry-leading providers, including next-gen property and revenue management systems."

The company has also established a loyalty programme and there are 106 million enrolled Wyndham Rewards members globally to date.

For more information, visit www.whrdevelopmentemea.com

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