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CT Insight Report: What’s new in Italy?

The Lake Como EDITION
The Lake Como Edition hotel

International arrivals projected to exceed 100 million in 2026

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Italy ranks among the top three outbound destinations for GCC travellers, in the 2026 Connecting Travel Insight Report, with by findings from travel analytics firms RateHawk and Emerging Travel Group. Travel to the Mediterranean destination is supported by growing regional air links, including new seasonal flights by Saudi budget carrier, Flynas, to Milan starting 24 June 2026. 

 

Italy’s own flag carrier, ITA Airways, recently joined global aviation network Star Alliance. The collaboration enhances connections to and from Italy, with added frequent flyer benefits across several partner airlines. 

 

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First Look: The Lake Como Edition, Italy

Air Arabia to launch daily Sharjah-Rome flights

Bookings now open for Danieli, A Four Seasons Hotel, Venice

 

After welcoming a record 185 million tourists in 2025, up 7.1% YoY, Italy is expected to see further growth in 2026, with international arrivals projected to rise 2% to 108 million. The country’s luxury hotel pipeline is thriving, with around 117 new five‐star properties adding  more than 9,400 rooms by 2027.

 

This year brings several high‐profile additions, including The Baccarat, Corinthia, Rosewood and Mandarin Oriental in Rome, the Orient Express in Milan and new Lake Como resorts: a Radisson Collection and The Edition, which features a floating pool overlooking Bellagio.

 

Adding to Italy’s appeal, Rome’s Mausoleum of Augustus will reopen after two decades, while Piedmont’s La Rei Natura restaurant has earned three Michelin stars for its dishes inspired by the Langhe forests. 

Villa San Michele A Belmond Hotel Florence Italy insight report
Villa San Michele, a Belmond Hotel, Florence

Key Developments

 

Villa San Michele, A Belmond Hotel

This former 15th-century monastery overlooking Florence reopens after an 18-month renovation, with 39 redesigned suites, artistic experiences and a spa led by Guerlain. 

 

Orient Express Palazzo Donà Giovannelli, Venice

An eight-year restoration of a 15th- century Venetian palace, this canalside hideaway offers 47 suites with Italian frescoes, mosaic floors, hidden passageways and secret gardens.

 

Danieli, a Four Seasons Hotel, Venice

Uniting three historic palaces, Venice’s landmark Hotel Danieli will reopen as a Four Seasons with 120 suites, a hammam, rooftop bar and curated guest experiences. 

Danieli a Four Seasons Hotel Venice Italy
Danieli, a Four Seasons Hotel, Venice

Accommodation Performance

 

In the hospitality sector, shorter hotel stays led to a slight decrease in accommodation spending between 2024 and 2025. 

italy ct insight report ratehawk data
RateHawk findings

 


 

Want to know more? 

This feature is an extract from the Connecting Travel Insight Report 2026With exclusive data from industry heavyweights RateHawk and Emerging Travel Group, the 35-page report forecasts key developments in the GCC travel and tourism sector as well as revealing this year’s top 10 outbound destinations for GCC travellers, providing a roadmap to new opportunities. Get your complimentary copy here today.

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