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World’s first Lego Harry Potter hotel and theme park revealed
Attraction will mark Merlin group’s largest-ever investment
The world’s first-ever Lego Harry Potter hotel and theme park is set to launch in Germany’s Legoland Deutschland Resort. Developed in partnership with Merlin Entertainments and Warner Bros Discovery Global Experiences, the new attractions will bring the fantasy story to life in brick form.
Merlin, the group behind all Legoland parks worldwide as well as other entertainment venues such as Madame Tussauds, says the Harry Potter project will mark its largest-ever single investment in an existing project. Currently, the project development is anticipated to take three years, with more details expected to be revealed over the next 12 months.
The new destination will be added to the existing structure of Legoland Deutschland, which currently features 68 attractions across 11 themed areas. It will incorporate the aesthetics of the Harry Potter wizarding world, featuring key characters and spellcasting elements.
Commenting on the opening, Fiona Eastwood, Chief Executive Officer of Merlin Entertainments, said: “We’re incredibly excited to unveil Lego Harry Potter on an epic scale, as we accelerate the growth of Legoland Resorts and elevate them into world-class destinations.
“Partnering with Warner Bros Discovery Global Experiences is the ultimate showcase of what we do best, transforming the world’s most iconic brands into memorable, immersive experiences for millions of guests.”
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Lego Harry Potter land will mark the fifth theme park worldwide based on the franchise, joining Universal Studios parks across America and Asia. A similar project is also expected to launch in Warner Bros World Abu Dhabi, as more international theme parks continue to expand to the region.
The UAE, in particular, is home to many global branded attractions, including Legoland, which first debuted in 2016. Meanwhile, Abu Dhabi will soon be home to the region’s first Disneyland, slated to open in the early 2030s.
Elsewhere in the GCC, new theme park developments include the first-ever Six Flags theme park in Saudi Arabia’s Qiddiyah city, now open to visitors. Signature attractions include Falcon Flight, which is dubbed the world’s tallest, longest and fastest rollercoaster.
For more information, visit legoland.de/en
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