B2B event specialist Connections to...

Luxury and wellbeing products showcased to travel buyers

International luxury travel event specialist Connections will hold its first event in the Philippines later this month, with a focus on wellbeing.

The Connections Wellbeing Philippines event will take place from 16 to 19 April 2023 and will showcase the some of the destination’s luxury and wellbeing-focused products to 40 selected global travel buyers.

Connections is part of the portfolio of Connecting Travel owner Jacobs Media and specialises in creating business relationships through memorable shared experiences in destinations.

Connections Wellbeing Philippines will run in partnership with Tourism Promotions Board Philippines and is supported by leading local brands including The Farm at San Benito, Villa Escudero Plantations and Resort, Intas Destinations, Patis Tito Garden Café, Universal Holidays Incorporated and Annset Holidays.

Delegates will be hosted at The Farm at San Benito (pictured), an eco-luxury holistic medical wellness resort which is 90 minutes south of Manila.

Connect with Tourism Promotions Board Philippines here

During targeted, one-to-one meetings, buyers and suppliers will be able to enjoy wellness activities including reflexology, restorative yoga, tea meditation and Qigong, as well as a cellular health screening and detox juice masterclass.

Alongside pre-scheduled meeting appointments, delegates will also take part in an educational session which will focus on the Philippines’ role within the wellness industry.

Global travel buyers at the event will also have the option to attend one of five fam trips taking place in Bohol, Boracay, Cebu, Coron and El Nido.

Maria Margarita “Marga” Nograles, chief operating officer of Tourism Promotions Board Philippines, said: “We are proud to be hosting and participating in the inaugural wellness-themed Connections Luxury in the Philippines.

“The world stage has already acknowledged the strength of the Philippines as a beach, dive, MICE and leisure destination. Now, we’re making our first strides into the luxury wellbeing arena and are looking forward to welcoming leading luxury travel designers to experience the unique Filipino brand of wellness.”

Greg Reeves, managing director of Connections, added: “The pursuit of personal health and wellbeing is an increasing motivation for luxury travellers, with the sector forecast to grow by over 15% in the next 10 years. The Philippines is a destination that is making significant moves into this space.

“We have received an overwhelmingly positive response to Connections Wellbeing Philippines and are thrilled to be raising awareness of this expansion by bringing the ‘Connections Way’ of doing business to this beautiful country.”