Dubai-based OTA Travelwings partners...

Online travel agent will add Holibob's tours to its inventory of flights and hotels

Holibob, the B2B2C provider of tours and experiences technology to online travel sellers and tourism boards, has confirmed a partnership with Travelwings, a Dubai-based online travel agent.

Travelwings currently employs around 100 staff and has offices worldwide. As a result of this partnership, it will be able to sell tours and activities using the Holibob Experiences Marketing Platform.

Holibob's technology can seamlessly integrate tours and experiences into Travelwings' existing offerings of flights and hotels, and deliver personalised recommendations at crucial touchpoints in a traveller's journey, including when travellers are in-destination.

Holibob CEO Craig Everett said: “We look forward to helping Travelwings drive ancillary revenue from their existing audience, by reaching the right customer, with the right product, at the right time and place. And watch this space for more news soon as we help destinations and brands across the Middle East develop next-generation infrastructure for their burgeoning tourism businesses.”

Travelwings CEO Albert Fernando added: “As in-destination tours & activities experiences become the driving force behind trips for more and more travellers we felt we owed it to our customers to integrate experiences into the booking journey. Holibob has the most innovative technology and incomparable knowledge of how to seamlessly add these important ancillaries into the booking flow.”

For more information, visit www.holibob.tech

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