The Saudi Arabian airline will be the club’s main sponsor and official airline partner
Newly launched Saudi airline, Riyadh Air and Spanish football club, Atlético de Madrid have signed a multi-year partnership.
In addition to having Riyadh Air's branding on the team’s kits, the entities will work together to help the airline and the club reach millions of fans around the world.
Atlético de Madrid CEO Miguel Ángel Gil said: "This partnership signifies a great opportunity to offer better experiences to our fans around the world, and I am confident that this alliance with Riyadh Air will elevate our club to new heights."
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Riyadh Air CEO Tony Douglas added: "We believe that this partnership is a perfect match, as both Riyadh Air and Atletico share a commitment to excellence and a passion for connecting people and cultures around the world.
"This airline created global waves when we recently launched our stunning livery and with this partnership, once again we are surprising the world as we move towards our maiden flight in 2025."
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Launched in March 2023, the airline will be a digitally-led, full service airline that adopts the best global sustainability and safety practices across its advanced fleet of aircraft.
The new airline is scheduled to begin operations in 2025, connecting the Kingdom's capital to more than 100 destinations around the world by 2030.
For more information, please visit www.riyadhair.com