Qatar Airways’ campaign to inspire post-pandemic travel

The ‘Let’s Fly’ ads aim to get travellers back in the skies

Qatar Airways has launched a new campaign aimed at inspiring people to travel once again.

With the majority of trips postponed over the past two years, the airline’s new initiative encourages people to experience what the world has to offer. 

As one of the few airlines to never stop flying during the pandemic, Qatar Airways has regrown its network to almost 150 global destinations, with 500 daily flights across its network and this campaign aims to fill seats.

The ad campaign, conceived with creative agency partner McCann London, features a Qatar Airways trademark burgundy carpet being rolled out in enticing locations around the world.  

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Speaking about the campaign, Qatar Airways group chief executive Akbar Al Baker said: “We really do roll out the burgundy carpet for everyone on board to showcase the unparalleled levels of product and service excellence experienced when flying with Qatar Airways.

“The world has faced many challenges over the past two years and, as people begin to once again travel for leisure, we hope this latest brand campaign will inspire people to have the confidence to take to the skies once more and experience an exceptional journey.

“It is our mission to invite travellers, wherever they are in the world, to create memories for our passengers and ensure the journey is part of their experience, not just a way to get to their destination.”

For more information, visit www.qatarairways.com