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MSC Cruises introduces female-only facilities for Saudi market

Changes made include the introduction of pools and dance classes for women 

During its deployment of MSC Bellissima out of Jeddah, MSC Cruises has updated its onboard facilities to allow for gender segregation. Women-only pools and dance classes are among the additions introduced to appeal to the Saudi Arabian market, where segregation within hotel facilities is commonplace. 

“Most of our guests are Saudis or residents in Saudi Arabia… so, we have adapted our product from a 100% European offer to a mix with Saudi and Gulf style,” said Mohammed Abdulfattah, events manager aboard MSC Bellisima.

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The changes have been embraced by Saudi Arabian passengers, particularly women. Saudi Arabia ended its long-running ‘guardian’ system in 2019, which had until then required Saudi Arabian women to have a male relative in attendance when travelling abroad.

The onboard entertainment, which includes dance shows, concerts and stand-up comedy, has also been amended to cater for Saudi tourists.

For more information, visit www.msccruisesksa.com

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