Brand to be integrated into ADNEC’s Tourism 365 arm
Abu Dhabi National Exhibitions Company (ADNEC) has acquired Etihad Holidays from Etihad Airways.
ADNEC’s tourism promotion division, Tourism 365, will operate Etihad Holidays. It plans to transform the platform from one focused on the local market to a fully-fledged tour operator supplying online and traditional travel agencies with Etihad network holiday packages from key source markets.
Capital Experience, the destination management arm of Tourism 365, will become the exclusive supplier of Etihad Holidays across the UAE.
Commenting on the announcement, ADNEC chief executive Humaid Matar Al Dhaheri said: “ADNEC is proud to welcome this important business entity into its portfolio. We hold a long-term investor perspective in identifying and acquiring key assets in developed markets.
“This decision further reinforces our commitment to investment in growth opportunities which will deliver long-term returns to the group. ADNEC Group has wide-ranging experience in overseeing successful tourism and hospitality assets and will bring the same insights and strategic focus to ensure the continued success of this important entity.”
For more information, visit www.adnecgroup.ae