Nikki Beach Resort to open in Oman in...

Nikki Beach Resort & Spa Muscat will include a beach club and residences

International luxury hospitality brand Nikki Beach Global will open Nikki Beach Resort & Spa Muscat resort, featuring an adjacent beach club and residences, in the autumn of 2023.

Developed in partnership with Omran Group, the complex is situated on Yiti Bay just 30 minutes from the Muscat airport.

Nikki Beach Resort & Spa Muscat will comprise 115 rooms, 25 suites and 30 villas with private pools. On-site dining concepts will include the beach club and three signature Nikki Beach restaurants, Café Nikki, Escape and Soul Lounge.

Other onsite facilities include three swimming pools, a pool bar, Nikki Spa, Tone Gym and a marina. A mega yacht destination, the location aims to appeal to the boating community.

Commenting on the news, Global Nikki Beach Hotels & Resorts division president Alexander Schneider said: “We are extremely proud and thankful for our Partnership with Omran Group, as we share a strong long-term vision for the Sultanate of Oman. The opening of Nikki Beach Resort & Spa Muscat will elevate our resort experience to a new level.

"The project combines the cultural and ethical pillars of Oman with the best of the Nikki Beach Global brand in an authentic and meaningful manner. The property will introduce a new customer experience that goes beyond the norm of luxury hospitality and further elevates the entire market, and we look forward to amplifying the natural attraction of Yiti to bring forth a new cultural highlight for the region.”

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OmranGroup CEO Hashil bin Obaid al Mahrouqi added: “A key objective of the OmranGroup is to develop unique and long-term tourism destinations that build lasting relationships between visitors and the Sultanate of Oman while helping the country to achieve economic growth and strengthen its position as a global tourist destination.

"An excellent example of this is the Yiti Integrated Tourism Development. The opening of Nikki Beach Resort & Spa Muscat marks a significant milestone in the project’s development. It's a resort that pays homage to the country’s rich and intriguing culture and the location’s picturesque beauty with luxe modernity.”

The brand’s six signature elements – music, dining, entertainment, fashion, film and art – will be intertwined throughout the property to create the atmosphere that Nikki Beach has become known.

Reservations for the Nikki Beach Resort & Spa Muscat will open in early 2023.

For more information, visit, www.muscat.nikkibeach.com