Global programme to train agents in year-round promotion
Travel agents worldwide can now access a complimentary online course designed to boost their knowledge of Oman and strengthen their ability to sell the destination to clients.
Visit Oman, the sultanate’s official travel booking partner, has teamed up with Online Travel Training (OTT) to launch the programme, available for one year to more than 93,000 registered agents.
Offered in English, German and French, the course equips agents with insights and tools to create tailored itineraries for clients.
The initiative supports Visit Oman’s wider strategy to raise international awareness, drive platform registrations and expand the distribution of Omani travel products, ranging from major suppliers to small businesses offering authentic local experiences.
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The training features five modules covering Oman’s varied landscapes – from beaches and wadis to deserts and mountains – as well as its rich traditions, renowned hospitality and Unesco World Heritage sites.
Agents will also explore the country’s seasonal highlights, from the Khareef monsoon in Salalah to cool mountain retreats in winter, positioning Oman as a year-round destination.
Alongside cultural insights and travel tips, the course introduces Visit Oman’s IATA-accredited B2B booking engine, a platform that consolidates flights, hotels, transfers, tours and activities in one platform making it easy for agents to build itineraries for clients.
Oman Tourism is doubling down on digital initiatives, including having recently launched an integrated digital platform designed to connect licensed local guides with international travellers and broaden the reach of the country’s tourism offerings.
For more information, visit onlinetraveltraining.com/visit-oman