The partnership with Madrid Destino will run until 31 March 2022
Qatar Airways will promote Madrid to key markets across the globe through a series of joint initiatives.
The Spanish capital has emerged as a new international luxury destination following its designation as a UNESCO World Heritage Site and the opening of an array of luxury hotels.
Qatar Airways group chief executive Akbar Al Baker said: “We invite everyone to experience Madrid’s lively city that makes one passionate about travelling again. The Spanish city is famous for its rich and varied heritage, as well as its world-class crafts and artisans.”
Madrid City Council director of Tourism Héctor Coronel added: “The signing of this agreement not only marks a milestone in our relations with Qatar Airways, which has been operating in Madrid since 2005, it also enables us to strengthen our tourism relations with the Middle East, one of our main strategic markets. The connectivity campaign that Madrid City Council’s Tourism Department and the Qatari airline are running in Qatar and the UAE is aimed at a segment that has a significant economic impact on Madrid. This joint initiative will enable us to promote the city’s outstanding tourist resources and new openings with a view to encouraging visitors with high purchasing power to travel to the city of Madrid.”
Qatar Airways operates 14 weekly flights to the Spanish capital and the airline has recently launched its new Boeing 787-9 Dreamliner passenger aircraft, featuring its new business class suite on a number of key routes to Europe, including Madrid.
For more information, visit www.qatarairways.com