Saudi Arabia, bleisure travel and tech innovation fuel growth, says Tumodo
The business travel sector in the Middle East is expanding at a faster pace than the global average, reaching US$18.1 billion in 2024 and expected to grow by 6.1 per cent year-on-year in 2025.
That’s according to new research by UAE-based B2B online booking platform Tumodo, which saw business travel bookings rise 40% across the Middle East and North (MENA) in the first half of 2025, driven by a surge in travel to Saudi, ‘bleisure’ trends and tech innovation.
The 40% rise in bookings represents a 50% year-on-year increase, a surge that Tumodo describes as a “shift from recovery to reinvention” for the region’s corporate travel sector, with industry forecasts indicating that global corporate travel spending will surpass US$1 trillion this year.
RELATED:
UAE airports prepare for summer travel rush
Air Arabia opens city check-in centre at Dubai’s Al Barsha Mall
19% rise in Saudi Arabia inbound tourism spend
Saudi Arabia most-travelled destination
According to Tumodo’s research, this momentum has been driven in part by a surge in travel to Saudi Arabia, which emerged as the most-travelled destination in the MENA region during the first quarter, accounting for 20% of all business trips.
The UK followed at 15%, while France and India each represented 10% of business travel, and Oman accounted for 5%.
Local airlines dominate
Emirates, Turkish Airlines, and Qatar Airways emerged as the top choices for business travellers in the region, reflecting a strong preference for regional carriers that offer extensive connectivity and premium service.
Tumodo’s data highlights that while India remains the most cost-effective route for business travel, the UK stands out as the most premium destination, both in terms of airfares and accommodation.
Dubai continues to cement its status as a major business travel hub, facilitating frequent connections to key cities such as Riyadh, London, and Guangzhou.
’Bleisure’ travel up
Despite the average trip duration holding steady at just two days, Tumodo observed a rise in ’bleisure’ travel, with many business travellers extending their stays to incorporate leisure activities.
Demand for premium accommodation remains robust, with more than 75% of bookings directed toward four- and five-star hotels, in line with a broader regional shift toward higher-value travel experiences.
Tumodo also saw a significant rise in requests for added corporate travel services, such as visa support (15%), ground transfers (11%) and corporate event bookings (7.25%).
Artificial intelligence (AI) is also having a significant impact on business travel, with the technology being used to help maximise savings. Tumodo’s clients reported a 12% decrease in average airfare costs and only a modest 2% increase in booking value as opposed to an average 10% growth across different platforms.
Stan Klyuy, CCO of Tumodo said: “With average airfares down by 12% and hotel bookings up only by 2%, we’re helping businesses travel more efficiently by lowering emissions, saving time and optimising cost using our AI tools and deep data."
For more information, visit www.tumodo.io
DOWNLOAD OUR FREE 76-PAGE CONNECTING TRAVEL INSIGHT REPORT TODAY